Artificial intelligence: an opportunity and a threat.

Article written by Massimo Milletti, Honorary President at Eric Salmon & Partners. Published on Harvard Business Review April 2024.

“And when the widespread use of AI tools threatens to lower companies’ unique competitive advantage, that is when the creativity of the illuminated human mind will make a difference. This is a scenario that will require managers not only to initiate a dialogue and build a relationship with technologies that are constantly mutating, but also to look up and aim for objectives that had been previously unimaginable.” Massimo Milletti.

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